APPLY AFFILIATE MARKETING SOLUTION FOR SHOPEE VIETNAM CO., LTD ON THE ACCSESSTRADE.VN PLATFORM

Abstract

E-commerce is growing strongly in the world in general and in Vietnam in particular. In the past few years, buying and selling through the internet has become so familiar to every Vietnamese. A series of e-commerce sites have been born and developed strongly such as Shopee, Tiki, Lazada ... along with that development, need to recommend the solution of Digital Marketing - Affiliate Marketing, this new solution brings real business efficiency to businesses, and brings benefits to both those who perform affiliate marketing tasks. Recognizing that, the authors have built a research paper on comprehensive digital marketing solutions and brought many benefits. The article researches the concepts and benefits of Affiliate marketing, besides that the author group implements affiliate marketing for SHOPEE Vietnam Co., Ltd. based on Accesstrade.vn.