ASSESSMENT OF THE COMPETITIVENESS OF BINH DUONG INTERNET SERVICES OF VNPT BINH DUONG BUSINESS CENTER FOR 2018-2021

Abstract

With the trend of globalization and the strong development of technology, the global Internet usage rate is 59.5%. In Vietnam, 68.72 million people currently use Internet services, an increase of 551,000 people, accounting for 70.3% of the total population of Vietnam. This is why broadband internet services account for over 92% of the total market share in Vietnam. The research team proposes a research model that includes 6 factors (financial capability; market capability; organizational capability; management capability; technical capability and social responsibility) to assess capability. Compete for broadband internet service at VNPT Binh Duong Business Center during 2018-2021.. The data were processed by SPSS 20.0 software, and the correlation analysis results showed that the variable "technical ability" did not meet the conditions. The model has only 5 factors, and the variable group is statistically significant and has a positive effect on competitiveness. Among them, the coefficient of "social responsibility" is the largest, which proves that this independent variable has the greatest influence on the competitiveness of broadband Internet services of VNPT Binh Duong Business Center, and the Beta coefficient is 0,374.