BUILDING A MODEL TO BRING CULTURAL VALUES OF ETHNIC MINORITIES IN THE NORTH MOUNTAIN AREA WITH DEVELOPMENT SUSTAINABLE TOURISM

Abstract

Preserving and promoting the cultural values of ethnic groups in association with tourism development and the great policy of our Party and State today. Building a model of bringing cultural values into the tourism development of the locality is a necessary task. The article studies the case of building a model of a traditional craft village associated with tourism development in Ba Che district, Quang Ninh province. Using survey and fieldwork, the author has described the tangible and intangible cultural values of this land, thereby studying and building a model of craft villages associated with tourism. The research results are the basis for cultural managers in the area to refer to and apply in practice to develop the local economy.