Vol. 16 No. 2Q (2013)

ARTILES

• Mass customization capability

  Võ Khánh Toàn, Bùi Nguyên Hùng

  05-15

  • PDF (Vietnamese)
• Factors affecting TFP productivity: a survey in six industries in Ho Chi Minh city

  Dương Như Hùng, Lại Huy Hùng, Nguyễn Hải Ngân Hà, Lê Thị Hằng Giang, Hứa Hải Yến

  16-24

  • PDF (Vietnamese)
• Assess the lean performances in Vietnamese companies – a multi-case study in manufacturing firms

  Bùi Nguyên Hùng, Lê Phước Luông, Nguyễn Thị Hồng Đăng

  25-36

  • PDF (Vietnamese)
• The research of pharmaceutical value chain – Diep Ha Chau (Phyllanthus Amarus)

  Huỳnh Bảo Tuân, Hồ Phượng Hoàng, Trần Thị Cảm, Nguyễn Ngọc Kiều Chinh

  37-45

  • PDF (Vietnamese)
• A study of FMEA implementation: cases of manufucturing companies in Vietnam

  Nguyễn Thúy Quỳnh Loan, Lê Phước Luông, Trần Quốc Thắm, Nguyễn Bắc Nguyên

  46-56

  • PDF (Vietnamese)
• Key factors affecting on the success of ERP projects in Vietnam

  Ngụy Thị Hiền, Phạm Quốc Trung

  57-66

  • PDF (Vietnamese)
• Applying Carroll’s CSR pyramid in studying employees’ perceptions of corporate social responsibility

  Lại Văn Tài, Lê Thị Thanh Xuân, Trương Thị Lan Anh

  67-77

  • PDF (Vietnamese)
• Influence of culture onconsumer behaviour: a model at personal level in pharmaceutical context

  Nguyễn Đình Trọng, Hứa Kiều Phương Mai

  78-86

  • PDF (Vietnamese)
• Impacts of culture differences on a brand community – a cross study in sweden, Taiwan and Vietnam

  Lê Phước Luông, Hứa Kiều Phương Mai

  87-96

  • PDF (Vietnamese)
• A conceptual model of entrepreneurial competencies, social capital and corporate entreprenuership in smes

  Nguyễn Thành Long, Lê Nguyễn Hậu

  97-106

  • PDF (Vietnamese)
• Service quality, corporate image and word-of-mouth in Vietnam domestic airline service

  Lê Thành Công, Nguyễn Thị Mai Trang

  107-116

  • PDF (Vietnamese)
• University brand name management in Vietnam context: from brand identity viewpoint

  Trần Tiến Khoa

  117-126

  • PDF (Vietnamese)