FACTORS OF OUTDOOR ADVERTISING IMPINGING ON THE ATTENTION AND RETENTION OF MOTOR-CYCLISTS IN HCMC PHẠM XUÂN LAN HUỲNH THỤY HỒNG PHƯỢNG Abstract http://jabes.ueh.edu.vn/Home/SearchArticle?article_Id=af307b27-b439-4eef-b305-d2a8cfde8ef9 điểm / đánh giá Published 2018-06-12 Issue No. 187 (2010) Section Bài viết